WHO IS ORA?
Hi! We're Sophie Henderson & Alejandra Goulding. Two boss babes who created ORA The Label by joining forces and uniting our two separate brands. Mixing both our experiences in the fashion industry, we set out to create a brand that almost feels like a family, a sisterhood. A little bit further down the line and we've now built a brand that's loved by celebrities and girls that aren't afraid to show off their aura.
WHY THE NAME ORA?
ORA is latin for shore, and also a play on the word aura. We wanted girls to take a stand in our brand, and to be unapologetically themselves. This is why we want our girls to use #Thisismyora; to really feel proud of who they are.
WHO IS THE ORA GIRL?
She's esoteric, distinctive, different even. Her aura is intriguing, People stare and watch in awe. She's intimidating, but beautiful inside and out. She doesn't take no for an answer. Anything she is passionate about, she executes and conquers. She doesn't sit around and waste any time, she makes every moment magical. It doesn't matter what people think of her. Her focus has never been on small talk. She has better things to do like become a better woman. Her undivided attention is on self growth. She doesn't care what people say, or if anyone believes in her. All she is aware of is that what she has to offer is plenty, and anyone who wants to walk away from that... that is on them.
THANK YOU FOR BELIEVING IN OUR DREAM
Sophie & Alejandra x